Convention Video Coverage: Making It Count During and After Your Event
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Creative Producers Group President Steve Friedman shares his insight on video production and coverage for franchise conventions in his article, "Convention Video Coverage: Making it Count During and After your Event," published in the August 2011 issue of Franchising World, a publication of the International Franchise Association. |
A convention is clearly a vital communications vehicle for franchisors and franchisees with tremendous opportunities for culture and brand building, recognition, education, networking and more. Effective video coverage–both during and after the event–can help greatly expand the messages and the reach of the convention...
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About Creative Producers Group
For more than 25 years, Creative Producers Group (CPG) has been helping the world's top companies articulate their vision, provide direction and inspire people to act. Building on a strong foundation of top-notch event production, CPG has evolved into a comprehensive marketing communications agency with worldwide capabilities. With both national and international clients, CPG maintains a closely knit team that is dedicated to understanding the unique business goals and communications challenges of each client and works closely with them to develop a targeted, creative strategy focused on getting results. These results are perhaps best demonstrated by its list of long-term clients-category leaders, Fortune 500 companies and global organizations. Creative Producers Group is passionate about helping clients create ideas and experiences that sear their message into the brains of their most important audiences. www.getcreative.com
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